agendIQ
TemplatesPricing
Sign inStart free

Product

  • Agenda builder
  • Live meetings
  • Video calls
  • Presentations
  • Team and calendar
  • Notes for everyone

Free tools

  • Agenda maker
  • Online timer
  • Wheel spinner
  • Team generator
  • Word cloud generator
  • AI quiz generator
  • Meeting cost calculator
  • Meeting games
  • Guides
  • All free tools
  • Templates
  • Pricing
Sign inStart free

Free forever · Pro free for 14 days. No card needed.

  1. Home/
  2. Templates/
  3. Meeting kits/
  4. Sales kickoff (SKO) kit
Meeting kitSalesPitch & sales

Sales kickoff (SKO) kit

480 minutes 16 slides, 6 livepro Runs with Pro

A full-day SKO: a 16-slide keynote, a customer panel, a peer win-story board, a product quiz on phones, people's choice awards and Q1 commitments.

Use this template See inside

Free to open and edit. Running it live needs Pro, free for 14 days on every new account.

Share

Sales kickoff [year]

[Theme for the year]

🏆
Title

In short

A sales kickoff (SKO) is the yearly event that launches the sales year: results, goals, strategy, training and recognition. This kit gives you a full-day agenda, a 16-slide keynote with live polls and a product quiz, a peer win-story board, a people's choice awards vote and written Q1 commitments.
Time
Full day, 8 hours
Slides
16, 6 interactive
People
20 to 1,000
Plan
Pro

Updated October 4, 2026

What's in the kit

  1. 1Sales kickoff [year]
  2. 2Today
  3. 3Last year (replace)
  4. 4Bookings by quarter (replace)
  5. 5This year's theme: [one line the whole team can repeat].
  6. 6Three goals for the year (replace)
  7. 7The year
  8. 8How confident are you in this year's number? live
  9. 9Product and competitor quiz
  10. 10Which customer problem do we solve best? (replace)Option A · Option B · Option C · Option D live
  11. 11What was our top reason for lost deals last year? (replace)Price · Missing feature · No decision · Competitor relationship live
  12. 12Which feature launched this year matters most to buyers? (replace)Feature A · Feature B · Feature C · Feature D live
  13. 13Our main competitor's biggest weakness is: (replace)Option A · Option B · Option C · Option D live
  14. 14Awards
  15. 15Your one commitment for Q1 live
  16. 16Let's go win it

The agenda

By the end of this meeting, every seller knows this year's goals and theme, has learned from customers and peers, and leaves with a written commitment for the first quarter.

480 min · 15 blocks, drawn to scale Fits exactly
  1. Walk-in: one word for last year, 10 minutes 10
  2. Last year in numbers and this year's goals, 45 minutes 45
  3. Strategy keynote and the year's theme, 45 minutes 45
  4. Live poll: where do we win first?, 5 minutes 5
  5. Break, 15 minutes 15
  6. Customer panel: why they bought, and why they nearly didn't, 45 minutes 45
  7. Breakouts: discovery, objection handling, product deep dive, 90 minutesDiscuss 90
  8. Lunch, 60 minutes 60
  9. Peer win stories: one deal and what made it work, 45 minutes 45
  10. Product and competitor quiz on your phones, 20 minutes 20
  11. Afternoon break, 15 minutes 15
  12. Ask leadership anything, 35 minutes 35
  13. Awards: people's choice, 15 minutes 15
  14. My commitment for Q1, 20 minutes 20
  15. Close: what happens after SKO, 15 minutes 15
0120240360480 min
  1. +0′Walk-in: one word for last yearOne word for last year?Tip: Put the word cloud on the big screen as people arrive. It's the first thing the room sees together.10 minCheck-in
  2. +10′Last year in numbers and this year's goalsTip: Present the keynote deck. Celebrate first, then the goals. Every later session should tie back to these numbers.45 minInfo
  3. +55′Strategy keynote and the year's theme45 minInfo
  4. +100′Live poll: where do we win first?Where's our biggest opportunity this year?5 minVote
  5. +105′Break15 minBreak
  6. +120′Customer panel: why they bought, and why they nearly didn'tTip: Three customers, one moderator. Collect questions from the room on phones.45 minDiscuss
  7. +165′Breakouts: discovery, objection handling, product deep dive90 minDiscuss
  8. +255′Lunch60 minBreak
  9. +315′Peer win stories: one deal and what made it workOne deal you won: how you found it, how you won it, what others could reuseTip: Everyone posts, then dot-votes. The top three tell their story on stage for three minutes each.45 minBrainstorm
  10. +360′Product and competitor quiz on your phonesTip: The quiz is in the deck. Bragging rights for the table that gets the most right.20 minInfo
  11. +380′Afternoon break15 minBreak
  12. +395′Ask leadership anythingTip: Take questions anonymously from phones. Answer the hard ones first.35 minDiscuss
  13. +430′Awards: people's choiceWho gets the people's choice award?Tip: Replace with your nominees. Announce the leadership awards first, then this one.15 minVote
  14. +445′My commitment for Q1Tip: Each seller writes one specific commitment for the first quarter and shares it with their manager.20 minDecide
  15. +465′Close: what happens after SKOTip: Name the follow-up sessions and where the recordings and slides will be.15 minWrap-up

The board

How we found it
How we won it
What others can reuse

The follow-up email

Subject

SKO recap: goals, awards and your Q1 commitment

What a day. Here's the recap.

This year's theme: ______
Goals
1. ______
2. ______
3. ______

Awards
______: ______
People's choice: ______

Top win stories (and what to reuse): ______

Questions from the leadership Q&A we promised to answer: ______

Your Q1 commitment is in the summary. Your manager will check in on it by ______.

After SKO
Follow-up sessions: ______
Slides and recordings: ______

How to run it

  1. 1Replace every sample number and the four quiz questions with your own before the day.
  2. 2This kit builds on the one-day SKO agenda with a customer panel, a peer win-story board, a quiz and people's choice awards.
  3. 3Put the walk-in word cloud and the live polls on the big screen so the whole floor sees itself.
  4. 4Collect questions for the customer panel and the leadership Q&A anonymously on phones.
  5. 5End with each seller's written Q1 commitment, and send the recap from the follow-up the next morning.

Questions people ask

What should a sales kickoff agenda include?
Last year's results, this year's goals and theme, strategy, customer voices, skills and product breakouts, peer learning, recognition and a clear plan for what happens after the event.
What are good sales kickoff themes?
A short line the whole team can repeat that ties to the year's main goal, such as winning a segment or expanding accounts. Pick it after the goals, not before.
How do you make an SKO presentation engaging?
Cut slides, add live polls and a quiz the floor answers on phones, bring customers on stage, and let peers tell real win stories.

Run it with your group

pro
  • Everyone answers on their phone, no app or sign-up
  • A timer for every block on the shared screen
  • Results, decisions and actions in the summary
Use this template

Free to open and edit. Running it live needs Pro, free for 14 days on every new account.

Goes well with

All meeting kits

  • [A promise your buyer cares about, in eight words or fewer]

    [Your company] · for [buyer's company]

    studioPresentation·Sales
    Sales pitch templateA problem, value, proof pitch with a talk track in every slide's notes, plus live questions that turn the buyer's objections into next steps. 20 min 14 slides

  • [Customer name] and [Your company]

    What we heard, what we'd do about it, and what it would take

    studioPresentation·Sales
    Sales presentation templateA discovery-led sales deck: what we heard, a live ranking of their priorities, the solution, proof, pricing options and next steps. 45 min 14 slides
  • People
    Their goals
    Whitespace
    Risks
    Mutual plan
    proWorkshop·Sales
    Account planning sessionBuild the account plan live with the whole account team: the people map, the customer's goals, whitespace, risks and a mutual plan with dates. 60 min
  • Buyer steps
    Our steps
    Risks
    Done
    proWorkshop·Sales
    Mutual action planBuild the close plan with your buyer in the room: their steps, your steps, risks and dates, worked back from their go-live on one shared board. 45 min

  • [Webinar title]

    [Speaker name], [role]. Live, with your questions.

    FreeMeeting kit·Events & parties
    Webinar kitA 60-minute webinar plan with a slide skeleton, live polls that keep viewers active, a moderated Q&A with upvoting and a follow-up email. 60 min 12 slides

  • Work at [Company]

    Scan to join. Ask us anything.

    👋
    proMeeting kit·HR & people
    Career fair booth kitA 30-minute employer session for career fairs: an 11-slide deck, interest polls candidates answer by QR code, anonymous Q&A and a candidate follow-up. 30 min 11 slides
    • Introductions and agenda check3′
    • Their situation: how things work today6′
    • The problem, and why now6′
    • What does success look like?4′
    FreeAgenda·Agencies
    Discovery call agendaA 30-minute discovery call with a question bank in every block: situation, problem, success, budget and decision process, closing on a booked next step. 30 min
    • Set-up: lights, signs, QR code at the door, feature sheets30′
    • Doors open: visitors sign in and rate the price120′
    • Debrief: price feedback, serious buyers, objections15′
    • Seller update and visitor follow-up15′
    FreeMeeting kit·Real estate
    Open house kitTurn your open house into a QR sign-in sheet: visitors scan at the door, leave a name and email, rate the price on their phones, and get a follow-up. 180 min

Open it, make it yours, run it live.

Change anything in the editor. When you're ready, press Present: everyone joins with a scan and answers on their phone.

  • Free forever
  • Pro free for 14 days
  • No card needed
  • Guests never need an account
Use this template More meeting kits
agendIQ

Meetings are boring. Let's make them fun. Plan the agenda, run it live with a call that follows it, and leave with decisions.

Product

  • Plan a meeting
  • How it works
  • Video calls
  • Interactive presentations
  • Meeting timer
  • Pricing
  • Join with a code
  • Sign in

Templates

  • Presentation templates
  • Games & quizzes
  • Workshop templates
  • Meeting kits
  • Weekly team meeting agenda
  • Retrospective meeting agenda
  • 1:1 meeting agenda
  • All 507 templates

Free tools

  • AI agenda maker
  • Meeting cost calculator
  • Video meetings
  • All free tools
  • Online timer
  • Wheel spinner
  • Random team generator
  • Word cloud generator
  • AI quiz generator

Guides

  • Meeting games & icebreakers
  • How to write a meeting agenda
  • How to run effective meetings
  • Meeting minutes & action items

Compare

  • Mentimeter alternative
  • Slido alternative
  • Free video calls compared
  • Google Meet alternative
  • Zoom alternative
  • Miro alternative
  • Otter.ai alternative
  • Kahoot alternatives
  • Gamma alternative

Trust

  • Privacy Policy
  • Terms of Service
  • Calls are never recorded
  • Votes stay anonymous
  • Data stored in the EU
© 2026 Agendiq30 sectors · 507 templates · Participants never need an account